If you joined Amazon, Flipkart, Snapdeal or any marketplace and are interested in growing your sales, here as some ways/tips for you to boost your sales.
1. Advertise your products
- Shortlist your winning products
- Run a adv campaign for those products
- Also participate in special promotions that the marketplace may be running
2. Better Cataloguing of your products
- Most users place order just by seeing the image. So, pls ensure your listing has good images with high resolution.
- List in correct category / sub-category
- Use Good Title and Descriptions
- Use keyword planner for keywords to be used in Title and Description
3. Focus on your Rating
- Ensure you check products before shipping to ensure customer complaints are minimum
- Use Good Packaging to ensure that goods don’t get damaged in tranist
- Reply and Respond to customer issues promptly to ensure customer delight
4. Stock up your Inventory
- Ensure you have sufficient inventory and no stock-outs
5. Deliver goods on Time
- Process goods in 24 hours or less time frame and keep them ready for pickup
- Mark goods RTD (if applicable for the platform)
- If self-shipping goods, ship goods within 1 or 2 days of receiving order.
- Faster delivery ensures lesser customer cancellations and also gets customer delighted.
6. Follow Rules
- Don’t shortcut any rules of the marketplace
- Don’t do any activity that may get more sales but is prohibited by marketplace
- At any cost you don’t want to get your account banned.
7. Fulfilled by Marketplace
- You may consider choosing fulfilment by Amazon, or Flipkart etc
- This can also give flip up to the sales but may cost more.
- So, if there are products that have better margin, you can choose fulfilment by Marketplace
With these tips implemented, you should see a good jump in your eCommerce marketplace sales.
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